Ed Dale
Liana Ling
Jeffrey Schwerdt
Speakers
AI Did Not Remove Your Bottleneck. It Fed It.
For operators who bought the tools, built the workflows, and still watch every piece of work stop at one desk for a yes. Yours.
On Wednesday, September 2, five presenters take four hours to argue five competing answers to the one question your software cannot: which structure is your business missing. Live, online, free.
for the June summit.
Your Seat Is Free. Take It Live.
Both bonuses land in your inbox on registration
The Tools Did Their Job. The Pile on Your Desk Is the Proof.
Why two years of AI subscriptions made the work faster and your afternoons no freer
Think about yesterday. The proposal draft came back in four minutes. The email sequence, done. The report, formatted and waiting. Then every one of them sat in the same place all work in your business sits: your queue, waiting for your yes.
Nobody sold you the missing piece. Every tool came with a demo and an invoice. None came with the structure that moves work without you standing in the middle of it. So each new subscription produced more, faster, into the same narrow gate. That is how a bottleneck gets fed, and it is a structural problem, not a you problem.
Structural problems have competing cures. Maybe it is how work moves through your team. Maybe it is where what your business knows actually lives. Maybe it is how buyers find you. On September 2, five presenters each argue for a different answer, and they do it under a blanket no-pitch rule every one of them agreed to before taking the stage: nothing sold from any stage, by anyone, at any point.
June’s room heard arguments like these. Here is what walked out of it.
One Skill From One June Session Became a High Five-Figure Contract
537 operators registered in June. These words are from that room and the March room before it, names attached
Stephanie Wandke sat in Rich Schefren’s June session and picked up one specific AI skill. She used it to build a story repository, in about 40 minutes, and put that repository into a high five-figure proposal. The client said yes. And of everything in that proposal, the piece the client liked most was the one she built with what she learned that day.
“pull what I already have into something, and that took me literally, like, 40 minutes, and… I have, like, the whole working app that I can deploy now. So, I’m just… I’m super excited.”
“I’ve never even come close to getting there, but I can see that already. It’s gonna be worth it.”
“Dr Teresa, I’ve been in the digital Marketing industry over the last 14 Years, been all in with Ai, and just partnered with an Ai Agents agency. Thank you, and God bless, for today. You were such a Breath of Fresh Air. Amen 🙏”
“I’ve been to four AI summits in the last year. This is the only one where I didn’t spend half the day wondering whether the speakers had ever made payroll. These are operators. Big difference.”
“This was amazing, I was feeling not so confident in my approach, I feel much better now”
“Great lineup and very informative”
The closing minutes of the June chat
“congratualtions !!! it was a fantastic summit and I enjoyed it and learned lots .” (Armando)
“This was GREAT. Thank you!” (Jodi Lee)
“Thanks for a great AI Summit! Greatly appreciate all the speakers!” (paull)
“Thank you so much Parthiv! This was great!” (Katie Antares)
“so valuable. THANK YOU!” (Stephanie Wandke)
“amazing! thanks again and what a gift!” (Stephanie Wandke)
“Thank you all” (Shaun O’Reilly)
“Thank you both” (John Marshall)
The five people bringing September’s answers are next.
Five Presenters. One Question. No Agreed Answer.
Each session names a different structure your business could be missing. Four hours is enough to hear all five and put a name on yours.
The session on the machinery your team actually works inside
Six Years of Output in Six Weeks
Why your team isn’t using the AI you bought them, and the operational architecture that fixes it
Creator of the legendary Thirty Day Challenge, Ed Dale has trained over 300,000 entrepreneurs on how to turn strategy into digital reality. A pioneer who has built multi-million dollar businesses alongside direct-response giants like Gary Halbert and Frank Kern, Ed now architects the operational AI systems that let lean teams produce the output of a 20-person agency.
- Why your team quietly abandoned the AI tools you paid for, and why that was a design problem, not a people problem
- The operational architecture AI actually runs on: workflows, CRM, and the handoffs between them
- How to audit your own week and find the work that was never yours to do
The “Company Brain” Secret: How to Make Your AI as Smart as Your Best Employee
(Hint: It has nothing to do with custom GPTs, clever prompts, or whatever OpenAI announced yesterday.)
Nine years a litigation lawyer, then CEO of AdSkills, and a media buyer who has personally managed more than $10 million a year in ad spend.
- Why the most valuable thing your company knows is sitting in your head, in Slack threads, and in the memories of people who can leave
- Why custom GPTs and standard operating procedures do not solve it, and what actually captures what your business knows
- How to build the company brain so the AI is the replaceable part, not your business
A Former F-16 Instructor Pilot
Jeffrey Schwerdt, Founder and CEO of Reviewly.ai. He taught fighter pilots. Now he works out why AI hands your customers to a competitor.
Why AI Recommends Your Competitor Over You (Even When You Outrank Them)
The New Trust Signals Every Business Needs to Win in AI Search
- Why AI recommends some businesses over others even when SEO rankings suggest otherwise
- The AI Trust Signals that influence recommendations across Google AI, ChatGPT and Gemini: reviews, owner responses, business activity, customer language, and your Google Business Profile
- An AI Visibility Framework that requires no technical SEO
The Marketing Architecture Audit: Why Your AI Tools Decayed (And the Missing System That Makes Them Hold)
She built one service into seven locations with 14 employees at peak, then spent 12 years in direct response producing $13M+ in documented client results at 4.0+ average ROAS.
- Why more software means more overwhelm, and how to remove the sign-off that stalls every workflow
- The maintenance layer that must sit beneath the stack, and why decay was design, not discipline
- How to find the single missing pillar before the next tool purchase: workflow, acquisition, or reputation
The AI Profit Engine: How Small Businesses Are Turning AI Tools Into Daily Dollars
The session about money that shows up daily, not quarterly.
- Why most small businesses monetize modern marketing backwards: chasing complex digital trends drains the account, while core direct response fundamentals drive immediate, daily revenue
- How targeted, physical direct mail cuts straight through digital noise, opens at better than 90%, and creates immediate personal connection with your highest-value prospects
- His unfiltered principles of daily cash flow: wealth creation, a healthy relationship with business capital, and the daily habits of asking for, and collecting, the money your business deserves
Five Sessions • Four Hours • Free
Hold my free seat for September 2 →What Got Left Out of These Four Hours, on Purpose
Every speaker agreed to a blanket no-pitch rule before taking the stage. Here is what that removes
What You Will NOT Get
- ❌ A pitch. Nothing is sold from any stage, by anyone, at any point
- ❌ 45-minute demos of a tool you would subscribe to and open twice
- ❌ Speakers who have never made payroll explaining your business to you
- ❌ An explanation of what a prompt is
- ❌ A replay link the next morning. Replays go to VIP, not to the free seat
What You WILL Get
- ✅ Five competing answers to why the AI you bought has not moved your number
- ✅ Sessions taught from businesses the presenters run themselves
- ✅ The Revenue Physical: an individual analysis of your own business, included with registration
- ✅ A specific structure to name before you spend another dollar on software
- ✅ Your afternoon back at 3:00pm Eastern
The two people who set those rules run the day, and both take the stage themselves.
Your Co-Hosts
Parthiv Shah and Dr. Theresa Pantanella assembled this room. The reason this specific combination of speakers exists on the same stage is because of the relationships and standards these two brought to the table.
Parthiv Shah is a Two-Comma Club Award winner and one of the most sophisticated operators in the direct-response world. He literally co-authored the book on marketing automation with Dan Kennedy and still makes manual sales calls every day because he knows what automation opens and what humans have to close.
He assembled this summit because the gap between AI hype and AI revenue is a deployment problem. He has the framework to close it.
Dr. Theresa Pantanella built her first business on one service. Not a menu. One. She scaled it to seven locations in the high six figures, 14 employees at peak, and what did the scaling was never the service. It was the systems around it: who the message reached, how the work moved, what happened next. Then she spent 12 years applying the same discipline in direct response, producing $13M+ in documented client results at a 4.0+ average return on ad spend.
She built the Revenue Physical, the individual analysis of your own business that comes with your registration, because the same rule holds with AI: before anything gets built, someone has to find what is actually stalling the number.
$694 of Bonuses Arrive Before Wednesday Does
Two of them, delivered on registration. One is about your business and nobody else’s
Neither bonus asks for your calendar, your card, or a call. Register, and both are in motion before you close the tab.
The Revenue Physical
An individual analysis of your business. Not a scorecard, not a template graded against a thousand other companies. One review of your business with a written finding: where the number is stalling, and which structure is missing.
You receive your custom written Revenue Physical report directly to your inbox. For qualified operators, Dr. Theresa also opens a limited 72-hour window to review your findings 1-on-1 before the summit.
Parthiv’s Next $100K Blueprint
Parthiv has spent a career showing small businesses where their next $100,000 is already sitting. This blueprint is that argument in writing, and it is the companion piece to his September session on daily dollars.
Electronic edition, delivered to your inbox by email on registration. Nothing ships, nothing to wait on.
Expensive
Not To
Nothing to refund, so here is the honest accounting instead
Register and show up: you spend four hours and leave with five answers argued in front of you, plus an analysis of your own business you did not have on Tuesday. Register and miss it: your bonuses were already delivered, but the arguments happened without you, and the replays go to VIP. Do nothing: the room meets anyway, on a Wednesday you were invited to for free, and whatever gets settled there gets settled without your business in it.
Only one of those three costs you anything.
“I’ve been to four AI summits in the last year. This is the only one where I didn’t spend half the day wondering whether the speakers had ever made payroll. These are operators. Big difference.”
Your Seat Is Free. Take It Live.
Wednesday, September 2, 2026 • 11:00am – 3:00pm Eastern • 100% Online
Both bonuses land in your inbox on registration.
The Free Seat Exists in Exactly One Place: The Live Room
Replays belong to VIP. September 2, 11 to 3 Eastern, is the whole offer
You have cleared afternoons for less and gotten less back. This is four hours, run by two operators who also take the stage, under a rule that keeps every wallet shut. If the headline at the top of this page read like your own week, September 2 is where five people argue, in front of you, about how it gets fixed. Live is the deal. Live is four hours.
General Admission • Admit One, Live
NO BS AI SUMMIT
Date: Wednesday, September 2, 2026
Time: 11:00am to 3:00pm Eastern
Location: Online. Link arrives by email.
Investment: $0
Two questions always come up before people register. They are both answered below.
Everything You Would Check Before Clearing the Afternoon
Plain answers, starting with the pitch question and the replay question